Environment Mission

Add an Environment Mission page to your golf club websites!

An initiative FineGolf  is promoting to golf club Secretaries, Chairs of Green and Greenkeepers of fine ‘Running-Golf ‘ clubs is having a Environment Mission page on their golf club websites.

An example is Royal Ashdown Forest where they practice a Conservation Greenkeeping regime that leads to the rebirth of the traditional bump and run game as opposed to target golf, with all the advantages of higher quality environment and playability performance, coupled to lower costs. This mission statement is explained to their members and visitors with a clear vision.

Check out:- Royal Ashdown environment page

Greenkeepers need to learn how to sell the VISION of ‘Running-Golf ‘.

The development of an Environment Mission page gives a number of advantages:-

  1. It helps the education of the Course Manager/Chair of Green. As they compose the most relevant vision they have to be clear in their mind why they are pursuing a course of action and be able to explain it in simple clear terms golfers can understand. To be successful they need to become visionaries in how to take the course and the members forward.
  2. It helps the Course Manager/Chair of Green communicate with their member golfers on their own terms and in a language to which golfers can relate.
  3. It saves the golf club secretary’s time as he/she can refer members with questions to the page and invite them to return if that doesn’t answer their query.
  4. If a link is made on the Environment page to FineGolf’s conservation greenkeeping editorial page , golfers will gain further education in why the golf club is pursuing a conservationist route and its advantages to them as golfers.
  5. FineGolf  has been promoting the use of the phrase ‘Running-Golf’ in contrast to ‘Target-Golf’ for some time as a simple way of connecting golfers to the importance of the greenkeeping dichotomy between ‘Conservationist Greenkeeping’ and ‘Chemical Greenkeeping’. It rings bells with the values of the wider society’s wish for conservation and gives golf a sustainable future.
  6. Most golfers have no appreciation of the difference between ‘firm fine’ and ‘soft weed’ grasses. Whereas the ‘Running-Golf ‘ concept connects to their enjoyment. FineGolf’s Running-Golf is starting to be picked up and used by others to describe the most enjoyable type of golf . If used by Clubs to describe their type of course it will help them keep a jump ahead of the rest.
  7. Traditionally people have spoken about ‘Links-Golf’. But that restricts to the seaside.  Talking about a ‘Running-Golf ‘ environment will gain further positive awareness among the golfing public, both inland and by the sea.

Secretaries may need to help Course Managers/ Chairs of Green develop the page, focused on the Club’s mission, with initially a few simple practical issues that the club needs to communicate with its members.

Course Managers will see it as a help to their work, rather than a “nice to have but haven’t got the time to draft it.” The page content can be gradually grown as new issues need to be communicated.

This idea is not just a way of communicating playability-disruptive maintenance programmes but should be seen as an opportunity to explain what are the advantages to the golfer of different aspects of  Conservation Greenkeeping. (for example if there is a high percentage of  Browntop Bent/Red Fescue grasses in their greens, they will be firmer, run truer and perform better for putting all year round).

If you are a member of a club, why not suggest to your Chair of Green to have a look at this page.

Reader Comments

On April 24th, 2012 David White said:

Bravo to the golf club officials concerned. This is so sensible and yet so simple, providing lessons in ‘Fine Golf’ for all who care to learn, without being the preacher or ‘in your face’.

On November 7th, 2012 Christoper Chumley said:

I’m very pleased to discover this website. I need to to thank you for one’s time due to this fantastic read!! I definitely enjoyed every part of it and I also have you saved to fav to see new stuff on your web site.

Leave us a Comment

Leave a Reply

Your email address will not be published. Required fields are marked *